The Basic Attention Token wants to personalize and revolutionize advertising on the Internet. The Internet user should only see the advertisement he wants to see.
In addition, it should make the costs fairer for advertisers. The token also offers secure surfing via the user’s own browser. The Basic Attention Token prognosis could provide information on whether the concept will be successful or not.
Basic Attention Token – What is the use for the Bitcoin trader?
The Basic Attention Token crypto currency serves as a reward for the onlinebetrug users of the “Brave Browser”. This is an open-souce web browser with an automatically integrated adblocker. The Basic Attention Token is to become the new token for the advertising industry. During development, the blockchain will be combined with Ethereum’s Smart Contracts and integrated into Brave Browser. The BAT, as the token is also abbreviated, is exchanged between developers, advertisers and users.
Users of the browser decide for themselves which advertisements they want to see. They can use the browser to completely switch off any advertising. This does not only have something to do with annoying ads. Advertising usually also uses various tracking methods, which store user data. The use of the Brave Browser therefore also serves your own security and privacy. Users should also save bandwidth, because advertising devours a lot of it. If the users decide to see ads, they receive a few tokens which they can save on the wallet. They should be able to use these for premium content or services on the Brave platform.
The Bitcoin profit development is not yet complete
The advantage for advertisers is that their advertising reaches exactly the right Bitcoin profit target group. This is because users can decide for themselves what type of advertising they want to see. Otherwise the advertisers are dependent on middlemen, which are to bring the announcements to the correct places and customers and proceed thereby possibly badly or even cheating, by suggesting with Bots the advertisers a larger range of the announcements, than these actually have. The advertisers could save immense costs thereby. The developers of the BAT token also benefit from the web browser because they earn a large part of the advertising revenue. However, they still promise that their service will be fairer, cheaper and more effective than that of other ad platforms.
Future browser enhancements include additional fraud protection features and dashboard analysis for advertisers. In the future it should be possible for advertisers to correctly assess the reach of advertisements.